Archive for the ‘Uncategorized’ Category

What kind of video look do you want?

Tuesday, January 8th, 2013

  January 8, 2013   We recently had a meeting with a school that intends to produce video for a fundraising campaign. The conversation hit a bit of a snag when they didn’t share with us exactly what they were seeking. The work that we showed them did not match their vision, and, as a [Read More]



A Mother Shares Her Story of Loss

Tuesday, December 18th, 2012

This blog is not intended to be a forum for political talk, but in light of recent events in Connecticut, it seems like sharing this video is a propos. Beyond the power of the mother’s story, the video is effective because it’s so simple.  83 Americans are killed by guns every day. Perhaps if one [Read More]



Quick Case Study: Your Video Producer Does Not Need to Know Your Industry

Monday, October 17th, 2011

We recently completed work on an animated video for Basis Technology.  One look at our website, and it’s pretty clear we haven’t done much work in the technology field.  Basis could have chosen to collaborate with other production companies with tech portfolios.  And this, I think, confirms a point I made in an earlier post [Read More]